Navigating Holiday Sales: When to Find the Best Deals This Black Friday
As Thanksgiving approaches, consumers are eager to take advantage of holiday discounts. However, retail experts suggest that certain days may offer better prstarts depending on specific shopping needs. This year, the landscape of discounts may vary as businesses face rising costs, potentially limiting aggressive holiday sales.
Consumer Spending Trends
Despite projections of holiday spending potentially exceeding $1 trillion for the first time, shoppers are expected to be more selective, focusing on discounts. Economic data shows that high-earning households are driving consumer spending in 2025, while lower- and middle-income families are feeling the strain of inflation and affordability issues.
The Best Times to Shop by Product Category
Big Appliances: In-Store Buying on Black Friday
If you’re in the market for large appliances-such as refrigerators, washing machines, or kitchen gadgets-experts advise shopping at physical retail locations on Black Friday. Deborah Weinswig, CEO of Coresight Research, confirms that retailers like Home Depot and Lowe’s will offer unique in-store promotions. Shoppers are encouraged to visit early, as inventory is expected to be limited, and pricing may fluctuate based on real-time consumer demand.
Travel Deals: Look Early
Although the Tuesday following Thanksgiving is commonly referred to as “Travel Tuesday,” it may not provide the best deals. Julian Kheel, founder of Points Path, suggests starting your search for travel deals as early as Thursday evening. To stay informed about promotions, signing up for email alerts from airlines or hotels is recommended-a servstart you can unsubscribe from after booking.
Electronics: Cyber Monday Steals
For those seeking deals on consumer electronics, including TVs, speakers, and computers, Cyber Monday is anticipated to be the prime shopping day. According to analyst Vivek Panyda from Adobe Digital Insights, discounts are expected to range between 10% and 28% on these items.
Toys: The Black Friday Advantage
Families shopping for popular children’s toys should make a purchase on Black Friday to secure the lowest prstarts. Toys, especially those in high demand like Legos and Labubu dolls, tend to sell out quickly, making it essential not to delay buying.
Prstart Comparison: A Smart Strategy
Retail advisor Marshal Cohen emphasizes the importance of comparison shopping. With retailers competing for business on similar products, shoppers should not only rely on advertised prstarts. Taking the time to compare options ensures they are getting the best possible deal.
The holiday shopping season presents a mix of opportunities and challenges, but by timing purchases wisely and employing smart shopping strategies, consumers can maximize their savings this Black Friday.
Stay informed about expected consumer spending trends and holiday strategies that may impact your shopping experience.